Mailchimp ndi chida chotsatsa maimelo chomwe chimapereka zinthu zingapo zothandizira mabizinesi ndi anthu kuti azilumikizana bwino ndi omvera awo. Chimodzi mwazinthu zofunika kwambiri pa Mailchimp ndikutha kugawa ndikuyika ma imelo anu. Kugawikana ndi ma tagi kumakupatsani mwayi wopanga olembetsa anu m'magulu malinga ndi zomwe amakonda, machitidwe, ndi mikhalidwe ina, kupangitsa kuti zikhale zosavuta kutumiza maimelo omwe mukufuna komanso makonda anu kumagulu enaake.

Ngakhale pali zolemba zambiri zamabulogu za mutuwu pa intaneti, muzolemba zatsatanetsatane komanso zatsatanetsatane zamagulu a Mailchimp motsutsana ndi ma tag, tikambirana za kusiyana kwa magawo ndi ma tag a Mailchimp, maubwino ndi zovuta zawo, komanso momwe angawagwiritsire ntchito bwino. sinthani kampeni yanu yotsatsa maimelo.

Mailchimp Tags

Makalata a Mailchimp ndi zilembo zomwe mutha kuwonjezera kwa olembetsa omwe ali pamndandanda wanu wa imelo kuti akuthandizeni kuwakonza ndikuwayika m'magulu potengera zomwe mukufuna. Mwachitsanzo, mutha kuwonjezera tagi yatsopano kwa olembetsa omwe agula chinthu china kapena omwe awonetsa chidwi pamutu wina.

Ma tag ndi osinthika ndipo amakulolani kuti mugawe mndandanda wanu wa Mailchimp kutengera zomwe mumakonda kapena zomwe mumakonda zomwe sizingagwirizane ndi magulu ambiri. Ndi ma tag, mutha kupanga magawo osinthika omwe amangosintha pomwe olembetsa amalumikizana ndi maimelo kapena tsamba lanu. Mwachitsanzo, ngati mupanga tsamba lofikira ndi fomu yolembetsa kuti mutenge olembetsa atsopano, mutha kuwayika omwe amalembetsa patsambalo.

Kuti mupange ma tag mu Mailchimp, mutha kugwiritsa ntchito gawo la Tags pansi pa tabu ya Omvera mu akaunti yanu ya Mailchimp. Kuchokera pamenepo, mutha kuwonjezera ma tag atsopano ndikuwapatsa kwa olembetsa payekha kapena magulu a olembetsa pogwiritsa ntchito kukweza kwakukulu. Mutha kugwiritsanso ntchito zosintha za Mailchimp kuti muwonjezere kapena kuchotsa ma tag kutengera zomwe olembetsa achita.

 

Ngakhale ma tag amatha kukhala chida champhamvu chogawa mndandanda wama imelo anu, ali ndi malire. Mwachitsanzo, kuyang'anira ma tag ambiri kumatha kukhala nthawi yambiri, ndipo zimakhala zovuta kutsata ma tag omwe mwapanga komanso olembetsa omwe aperekedwa ku tag iliyonse. Kuphatikiza apo, popeza ma tag amayikidwa pamlingo wa olembetsa, sangakhale othandiza kupanga magawo ochulukirapo kutengera kuchuluka kwa anthu kapena zina.

MailChimp Segments

Magawo a Mailchimp ndi njira imodzi yabwino yosinthira omvera anu mu Mailchimp kupatula ma Tags. Ngakhale ma tag amagwiritsidwa ntchito kulembera olembetsa kutengera zomwe amakonda, machitidwe, kapena zomwe amakonda, Magawo amakulolani kuti mugawane olembetsa kutengera zomwe amakonda. Magawo ndi amphamvu ndipo amatha kusintha pamene olembetsa akukumana kapena kulephera kukwaniritsa zomwe zakhazikitsidwa. Mwa kuyankhula kwina, monga momwe olembetsa anu amachitira kapena zomwe amakonda zikusintha, iwonjezedwa kapena kuchotsedwa pagawo moyenerera.

Magawo ndiwothandiza kwambiri potsata magulu enaake a olembetsa omwe ali ndi mauthenga ogwirizana nawo. Mwachitsanzo, ngati muli ndi chochitika chomwe chikubwera chomwe chimagwira ntchito kwa olembetsa anu aku UK, mutha kupanga gawo latsopano kwa onse olembetsa omwe ali ndi adilesi yaku UK. Mutha kutumiza mauthenga omwe mukufuna ku gulu la olembetsa omwe angakhale anthu oyenera kuwatsata popanda kuvutitsa omwe sakuyenera kugulitsidwa. Izi zidzakulitsa kwambiri kutseguka kwa kampeni yanu ya imelo, kudina ndi kutembenuka.

Magawo amatha kutengera njira zosiyanasiyana monga malo, ndi ma imelo angati omwe olembetsa adatsegula, olumikizana nawo omwe adadina ulalo wa kampeni yanu yomaliza ya imelo, ndi mbiri yogula ndi zina zambiri. Mailchimp imapereka magawo osiyanasiyana omwe adamangidwa kale kuti musankhe, ndipo mutha kupanganso magawo ogwirizana ndi zomwe mukufuna kuti mugwirizane ndi omwe mumawatumizira.

Ubwino umodzi wa Magawo ndikuti amakulolani kuti mupange makampeni omwe akuwaganizira komanso okonda makonda anu. Potumiza mauthenga achindunji ku gulu la omwe amalumikizana nawo omwe amakwaniritsa zofunikira zina, mutha kukulitsa kufunikira kwamakampeni anu omwe angalimbikitse kutseguka kwa kampeni yanu ya imelo ndikudina. Gawo lililonse limatha kukhala ndi zinthu 5. Mukapanga gawo, mudzatha kusankha ngati gawolo likuyenera kukwaniritsa zonse kapena zilizonse. Kuphatikiza apo, mutha kuyang'anira momwe gawo lililonse likugwirira ntchito kuti muwone momwe mungagwiritsire ntchito njira zanu zolozera ndikusintha zofunikira.

Momwe mungapangire magawo mu Mailchimp

• Lowani ku akaunti yanu ya Mailchimp ndikupita ku tabu ya Omvera.
• Sankhani omvera omwe mukufuna kugwira nawo ntchito, kapena pangani omvera atsopano ngati kuli kofunikira.
• Dinani pa menyu yotsitsa ya Manage Contacts ndikusankha "Segments."

• Dinani batani la "Pangani Gawo" kuti muyambe kupanga gawo latsopano.

• Sankhani zomwe mukufuna kugwiritsa ntchito pofotokozera gawo lanu. Mailchimp imapereka zosankha zingapo, kuphatikiza zidziwitso, zolembetsa, ndi zina zambiri Mwachitsanzo, mutha kupanga gawo potengera malo olembetsa, mbiri yogulira, mulingo wa chibwenzi kapena kugwiritsa ntchito phatikiza tag mudalenga

• Khazikitsani zikhalidwe za gawo lanu. Kutengera ndi zomwe mwasankha, mutha kuuzidwa kuti muyike zikhalidwe zina. Mwachitsanzo, ngati mukugawanika malinga ndi kuchuluka kwa chinkhoswe, mutha kukhazikitsa zomwe zikuphatikiza olembetsa omwe atsegula kapena kudina ma imelo angapo.
• Onetsetsani kuti mwapatsa gawo lanu dzina lomveka bwino komanso lofotokozera lomwe lingakuthandizeni kuti muzindikire pambuyo pake. Dinani pa Review Segment komwe mudzatha kuwona kuchuluka kwa omwe mumalumikizana nawo mu gawo lanu. Kenako dinani Save Segment.
• Mukapanga gawo lanu, mutha kuligwiritsa ntchito kutumiza makampeni omwe mukufuna kumagulu ena olembetsa. Mutha kusinthanso gawo lanu nthawi iliyonse kuti muwongolere zomwe mukufuna.

Kuyerekeza kwa Magawo a Mailchimp vs Tags

Mailchimp imapereka zida ziwiri zamphamvu zokonzekera ndikuwongolera mndandanda wa imelo: ma tag ndi magawo. Ngakhale onsewa amagwiritsidwa ntchito pogawa olembetsa, ali ndi magwiridwe antchito osiyanasiyana ndipo amagwiritsidwa ntchito pazolinga zosiyanasiyana.

Ma tag mu Mailchimp ali ngati malembo omwe mungagawire olembetsa anu a Mailchimp. Ndizosintha mwamakonda ndipo mutha kuwonjezera ma tag angapo kwa olembetsa, kutengera zomwe amakonda, machitidwe, kapena mawonekedwe ena. Mwachitsanzo, mutha kuyika olembetsa omwe ali ndi chidwi ndi chinthu china, omwe agula patsamba lanu, kapena omwe adachitapo nawo mwambowu. Ma tag ndiabwino potsata zochitika za olembetsa ndikusintha makampeni anu a imelo.

Kumbali ina, magawo mu Mailchimp ndi magawo amndandanda a imelo kutengera mikhalidwe kapena mikhalidwe. Magawo amapangidwa pokhazikitsa malamulo omwe amazindikiritsa olembetsa a Mailchimp omwe amakwaniritsa zofunikira zina, monga malo, zaka, kapena mbiri yogula. Mwachitsanzo, mutha kupanga gawo la olembetsa omwe amakhala mumzinda wina, omwe adatsegula imelo yanu yomaliza, kapena omwe agwiritsa ntchito ndalama zina pazogulitsa zanu. Magawo amakasitomala ndi othandiza kuti athe kuyang'anira omwe akulumikizana nawo komanso kutumiza maimelo omwe akutsata komanso oyenera kumagulu enaake olembetsa.

Zikafika pamagawo a Mailchimp vs ma tag, pali zosiyana zingapo zofunika kuziganizira. Choyamba, magawo amakhala amphamvu kuposa ma tag. Magawo amasinthidwa zokha malinga ndi malamulo omwe mwakhazikitsa, pomwe ma tag amafunika kusinthidwa pamanja nthawi iliyonse yomwe mukufuna kusintha. Izi zikutanthauza kuti zigawo ndizabwinoko zolozera makampeni kumagulu ena olembetsa munthawi yeniyeni, pomwe ma tag ndi abwinoko kutsatira zomwe olembetsa amachita pakapita nthawi.

Kusiyana kwina ndikuti magawo amasinthasintha kuposa ma tag. Ndi magawo, mutha kugwiritsa ntchito njira zingapo kuti mufotokozere omvera anu omwe mukufuna, pomwe ndi ma tag, mutha kungopereka chizindikiro chimodzi kwa olembetsa. Izi zimapangitsa magawo kukhala abwino pamakampeni ovuta omwe amafunikira magawo angapo olunjika.

Pankhani ya makonda, magawo onse ndi ma tag atha kugwiritsidwa ntchito kupanga makampeni a imelo amunthu. Magawo amakulolani kuti mutumize maimelo otsatsa omwe akutsata kwa olembetsa kutengera zomwe amakonda kapena machitidwe awo, pomwe ma tag amakulolani kuti musinthe maimelo anu ndi zinthu zomwe zimasintha malinga ndi zomwe olembetsa amachita kapena mawonekedwe ena.

Ponseponse, kusankha pakati pa magawo a Mailchimp vs ma tag kumadalira zosowa zanu zamalonda za imelo. Ngati mukufuna kupanga makampeni ochulukirapo amagulu ena olembetsa, ndiye kuti magawo ndi njira yopitira. Ngati mukufuna kutsatira zomwe olembetsa amachita ndikugwiritsa ntchito zomwezo kuti musinthe maimelo anu, ndiye kuti ma tag ndi njira yabwinoko.

Njira Zabwino Kwambiri Zogwiritsira Ntchito Magawo a Mailchimp ndi Tags

Tsopano popeza mwamvetsetsa kusiyana kwa magawo ndi ma tag a Mailchimp, ndikofunikira kumvetsetsa momwe mungagwiritsire ntchito bwino. Nazi njira zabwino zogwiritsira ntchito magawo ndi ma tag a Mailchimp:

1. Tanthauzirani zolinga zanu: Musanayambe kugwiritsa ntchito magawo ndi ma tag mu Mailchimp, ndikofunikira kufotokozera zolinga zanu. Kodi mukufuna kukwaniritsa chiyani ndi kampeni yanu ya imelo? Kodi mukuyang'ana kuti muwonjezere malonda, kupanga otsogolera, kapena kupititsa patsogolo ntchito? Mukangofotokozera zolinga zanu, mutha kupanga magawo ndi ma tag omwe angakuthandizeni kukwaniritsa.
2. Sungani mndandanda wanu woyera: Ndikofunika kuti mndandanda wanu ukhale woyera pochotsa nthawi zonse ma adilesi a imelo osagwira ntchito kapena obwebweta. Izi zikuthandizani kuti maimelo anu atumizidwe ndikuwonetsetsa kuti simukuwononga zothandizira pa olembetsa omwe sanagwire ntchito.
3. Gwiritsani ntchito ma tag kuti musinthe makonda anu: Ma tag ndi njira yabwino yosinthira maimelo anu. Mutha kugwiritsa ntchito ma tag kuti muwonjezere zambiri monga a dzina loyamba la olembetsa kapena malo a ma template anu a imelo, kuwapangitsa kukhala oyenera komanso osangalatsa.
4. Gwiritsani ntchito magawo kulunjika: Magawo amakulolani kutsata magulu enaake a olembetsa kutengera zomwe amachita kapena mawonekedwe awo. Mutha kupanga magawo kutengera zinthu zosiyanasiyana monga mbiri yogulira, kuchuluka kwa zomwe mudakumana nazo, kapena malo. Izi zimakulolani kuti mutumize maimelo ambiri omwe mukufuna komanso oyenera kwa olembetsa anu.
5. Yesani ndi kuyeza: Ndikofunikira kuyesa ndikuyesa magwiridwe antchito a magawo ndi ma tag anu. Yang'anirani mitengo yanu yotseguka, mitengo yodumphadumpha, ndi mitengo yotembenuka kuti muwone momwe kampeni yanu ikuyendera. Gwiritsani ntchito izi kuyeretsa magawo ndi ma tag anu ndikuwongolera magwiridwe antchito amakampeni anu a imelo.
6. Yang'anani ngati kuli kotheka: Mailchimp imapereka zinthu zingapo zodzichitira zokha zomwe zingakuthandizeni kusunga nthawi komanso kuchita bwino pamakampeni anu. Gwiritsani ntchito makina opangira okha kuti mutumize maimelo omwe akutsata kwa olembetsa omwe amakwaniritsa zofunikira, monga kusiya ngolo kapena kumaliza kugula.
7. Khalani osavuta: Pomaliza, khalani osavuta. Osaphatikiza magawo ndi ma tag anu popanga zambiri kapena kugwiritsa ntchito njira zambiri. Yang'anani pakupanga magawo ndi ma tag omwe ndi osavuta komanso osavuta kumva, omwe amakuthandizani kukwaniritsa zolinga zanu.

Potsatira njira zabwinozi, mutha kugwiritsa ntchito bwino magawo ndi ma tag a Mailchimp kuti muwongolere bwino ntchito zamakampeni anu a imelo ndikukwaniritsa zolinga zanu zotsatsa.

Kutsiliza

Pomaliza, magawo onse a Mailchimp ndi ma tag ndi zida zamphamvu zokonzera mndandanda wa maimelo anu ndikulondolera maimelo anu. Ma tag ndi osinthika kwambiri ndipo amakulolani kuti mugawane olembetsa anu potengera njira zingapo. Magawo, kumbali ina, ndi amphamvu kwambiri popanga magawo ang'onoang'ono pamndandanda wanu kutengera njira zingapo.

Mukasankha kugwiritsa ntchito, ndikofunikira kuganizira zolinga zanu komanso zovuta zamakampeni anu. Ngati muli ndi mndandanda waukulu komanso wosiyanasiyana, ma tag angakhale njira yabwinoko yogawa mwachangu komanso mosavuta olembetsa. Ngati muli ndi kampeni yodziwika bwino m'malingaliro kapena mukufuna kupanga mauthenga omwe mukufuna kwambiri, magawo angakhale njira yopitira.

Ziribe kanthu zomwe mungasankhe, ndikofunikira kutsatira njira zabwino zogwiritsira ntchito magawo ndi ma tag a Mailchimp. Izi zikuphatikiza kusunga mndandanda wanu waukhondo komanso wadongosolo, kuwunika pafupipafupi ndikusintha magawo ndi ma tag anu, ndikuzigwiritsa ntchito mwanzeru kuti musinthe ndikuwongolera makampeni anu.

Potsatira njira zabwino izi ndikugwiritsa ntchito kuthekera konse kwa magawo ndi ma tag a Mailchimp, mutha kupanga makampeni a imelo ogwira mtima komanso ochititsa chidwi omwe angakuthandizeni kukwaniritsa zolinga zanu zamalonda.